Responsible timber sourcing — it’s part of our heritage
For 25 years we’ve been working to source wood and paper responsibly from well-managed forests.
Today, 97% of wood and paper in our products is responsibly sourced — meaning it has been independently audited by certification schemes such as FSC and PEFC, or is recycled. So our customers can be confident that the products they buy from us come from well-managed forests.
But on it’s own, it is not enough
Responsible sourcing is essential, but we know that it’s not enough to protect forests and future wood supplies on its own. That’s why we go a step further by playing an active role in restoring forests. Our long-term aspiration is to create more forest than we use.
In Indonesia we’re supporting RSPB and their Birdlife International partner Burung Indonesia in an initiative to protect and restore the Harapan rainforest. This area of over-logged tropical forest is almost the size of Greater London and home to many endangered species such as the Sumatran tiger.
We’re supporting RSPB and their Birdlife International partner Burung Indonesia in an initiative to protect and restore the Harapan rainforest.
Better for the forest and the people who live there
In the first two years, our support helped efforts to reduce the incidence of forest fires by 75%, to replant 135 hectares of cleared land, and to assist indigenous forest-based communities in the development of agroforestry plots to support their livelihoods.
We hope to work with Harapan communities to purchase sustainable rainforest bamboo and rattan products for sale in our stores, providing them with a new revenue stream. Good for our customers, good for our business and good for the forest and its people.